Buku Marketing menyajikan pembahasan dan insight penting dari buku-buku marketing yang layak dibaca sebagai referensi dan bahan belajar.
Berikut beberapa karya yang telah bapak hermawan kertajaya tulis: Marketing 4.0 Marketing 3.0 Marketing 5.0 Marketing 6.0 Marketing in Venus New Wave Marketing Wow Marketing Grow With Character Wow Selling Wow Service Is Care Wow Leadership Positioning, Diferensiasi, Brand Hermawan Kartajaya on Marketing Mix Hermawan Kartajaya on Brand Hermawan Kartajaya on Service Hermawan Kartajaya on […]
Daftar Buku Philip Kotler: Marketing Management – 2015 Creating Social Change – 1972 Marketing Decision Making: A Model-Building Approach – 1972 Simulation in Social Administrative Science – 1972 Strategic Marketing for Nonprofit Organizations – 2008 Principles of Marketing – 2016 Marketing Models – 1992 Marketing Management and Strategy: A Reader – 1980 Marketing Essentials / […]
